Since Education City is a Bhutanese project, one would expect the top-level-domain for the website to be .bt. However, the website, www.becboard.co.nr, has a top-level domain of .nr, which belongs to a tiny island in the South Pacific: The Republic of Nauru, one of the world's smallest independent republics.
In case you are wondering: no, there are no plans to establish an Education City in Nauru (area: 20 sq km; population: 10,000). The reason BEC chose to use the domain is probably cost: .co.nr domains are free. The website itself is hosted by another free service, 5gbfree.com.
While cost-cutting is a commendable goal, organizations should pay attention to the top-level domain (TLD). Using a domain listed in a different country sends a confusing message, both to humans and search engines such as Google. In the case of BEC, one would expect their site to be using a domain such as bec.bt, becboard.bt, bec.edu.bt or even becboard.org.
|Nauru islanders catching fish|
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