(Part 1, Part 2, Part 3, Part 4)
Bhutan Telecom has extended its "Free MMS" promotion throughout the month of October. The idea, of course, is to increase the popularity of MMS. While SMS (Short Message Service) is simple to use and is available on all cellphones in Bhutan, MMS - a service that allows you to send photos and music between phones - is only available on the more expensive handsets, and also requires special configuration on the user's part. Will MMS become popular in Bhutan? Perhaps. But for that, it's probably not enough to offer free MMS. BT's service centres should offer a cellphone configuration service, together with a short demonstration for its subscribers.
Afterword
ThimphuTech was the first technology blog in Bhutan. We started writing it in 2009, just as broadband and mobile internet started to take off. (Although internet in Bhutan was launched in 1999, it was either super-slow or super-expensive, and was only used by a selected few).
In the blog, we wrote about technology and food, but also about plenty of other stuff. The blog became popular and influential in Bhutan. A companion bi-weekly column -- Ask Boaz -- was published for many years in the Kuensel, Bhutan's national newspaper. (The complete Kuensel columns are available as an ebook, Blogging with Dragons).
We stopped updating the blog when we left Bhutan in 2014, but the information within the posts can still prove useful, and thus we decided to keep it online.
We thank all our readers.
Tashi Delek,
Boaz & Galit.
In the blog, we wrote about technology and food, but also about plenty of other stuff. The blog became popular and influential in Bhutan. A companion bi-weekly column -- Ask Boaz -- was published for many years in the Kuensel, Bhutan's national newspaper. (The complete Kuensel columns are available as an ebook, Blogging with Dragons).
We stopped updating the blog when we left Bhutan in 2014, but the information within the posts can still prove useful, and thus we decided to keep it online.
We thank all our readers.
Tashi Delek,
Boaz & Galit.
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Well, I believe that MMS hasn't really caught in other countries either, has it?
ReplyDeleteIndeed, it's a niche service. The number of worldwide MMS messages per year is counted in billions, while SMSes are counted in the trillions.
ReplyDelete